Category: Concept Validation

Wondering which ad network to choose for your A/B testing campaign? Well, here are some...

“What do I need to start A/B testing?” A short answer would be “an idea”,...

Your game might not be out yet but your audience is already out there. “What...

In this concept validation set of tests, the aim was to find the right visual...

In this post, we’ll look at an example case of how a/b testing can benefit...

It can be frustrating to run an A/B testing campaign and not see the results...

We’ve had this problem with iOS mobile marketing for a long time… Users may discover...

What is the best game name? What game names can drive you the best search...

Making an app seems like a good investment in a world where majority of the...