By using these websites, creating an account and/or submitting an order, you confirm you accept that these Terms and Conditions of E-Commerce form a part of the legal contract between you and Geeklab Oy.
Please note the statements relating to your authority in Clause 2, the Customer’s obligations in Clause 11, and the Supplier’s limitations of liability in Clause 13.
Last updated 16 September 2025.
1. About Geeklab Oy
1.1 Geeklab Oy (company registration number: 3019760-9 and VAT number: FI30197609) is a company incorporated and registered under the laws of Finland with its registered address at Itämerentori 2, 00180 Helsinki, Finland (“Supplier”).
1.2 The Supplier operates the following websites: geeklab.app, lab.geeklab.app, audiencelab.ai, app.audiencelab.ai and the related domains and subdomains (“Supplier’s Websites”).
1.3 If you would like to contact Geeklab, please email info@glab.app
2. About you
2.1 References to “you” and “your” refers to you personally and, if you represent an entity, to that entity.
2.2 If you are placing an order and state an entity in the order, you as a representative of the entity stated in your order, represent and warrant to the Supplier that: (i) you represent the stated entity; (ii) you have the necessary authority to enter into this contract for and on behalf of the stated entity; and (iii) you have the necessary authority to bind the stated entity into this contract.
2.3 You personally and the entity stated in your order are referred to as (“Customer”).
3. Placing an order and its acceptance
3.1 After the Customer has followed the process on the Supplier’s Websites, the Customer is shown an order summary (“Order Summary”). Each and every Order Summary confirmed by the Customer is a contractual offer by the Customer to the Supplier to purchase the services specified in the Order Summary, at the price stated in the Order Summary and by incorporating these Subscription Terms to the Customer’s contractual offer.
3.2 The Customer is solely liable for ensuring that the Order Summary is complete and accurate.
3.3 The Supplier accepts the Customer’s Order Summary when the Supplier sends an email to the Customer confirming the Customer’s order (“Order Confirmation”), at which point, and on which date, a contract between the Customer and the Supplier comes into existence. The contract incorporates the Customer’s Order Summary, the Supplier’s Order Confirmation, and these Subscription Terms (“Contract”). These Subscription Terms apply to the exclusion of any other terms that the Customer seeks to impose or incorporate, or which are implied by law.
3.4 The Contract only relates to the service(s) stated in the Customer’s Order Summary and the Supplier’s Order Confirmation. Any descriptions or illustrations on the Supplier’s website are published for the sole purpose of providing the Customer with an approximate idea of the Supplier’s services and they do not form part of the Contract.
4. Notices under the Contract
4.1 The Customer provides its contact details when it submits the Order Summary, and the Customer agrees to notify the Supplier immediately if there are any changes to the Customer’s contact details.
4.2 The Supplier’s contact details are stated in Clause 1 of the Contract.
4.3 The Parties agree that an email to either Party’s email address (as stated above or subsequently notified to the other Party) is a valid method of service of any contractual notice under the Contract.
5. Services
5.1 The Supplier’s services are located on the Supplier’s platforms (“Platforms”), which can be accessed on the Supplier’s Websites.
5.2 If stated as applicable in the Order Summary or the Order Confirmation, the Supplier provides the following services to the Customer:
(a) Software that allows the Customer to create several different websites which broadly resemble real application store pages without creating new applications to real application stores. The websites are created by the software after the Customer has uploaded the required information and materials to the software. The Customer has the option to direct any traffic from the websites created by the software to the Customer’s real application store pages, but the websites created or modified by the software do not change the Customer’s application store pages in real application stores. This allows the Customer to designate different websites created through the software to match their respective digital marketing campaigns on different marketing platforms. The software collects data on visitors’ behaviour on all of the websites created through the software. As traffic from different marketing platforms is directed to their respective websites, the software allows the Customer to track and measure different visitors’ behaviour on a specific website connected to a specific marketing campaign on a specific marketing platform (“Concept Validation, ASO Testing, or A/B Service”).
(b) Software that allows the Customer to create virtual surveys and track survey responses (“Survey Tool or Survey Service”).
(c) Software that allows the Customer to benchmark the Customer’s tests on the A/B Service against aggregated data on other tests on the A/B Service (“Growthlab or Analytics Tool”).
(d) Software that allows the Customer to link a specific marketing campaign on a specific ad network to the Customer Mobile App, which will then allow the Customer to measure aggregated data points for the Customer Mobile App in connection with the linked marketing campaigns. This software requires the Customer to install the Supplier’s Software Development Kit (including the Application Programming Interface key) or the Supplier’s Server to Server Application Programming Interface (“Supplier SDK”) (“Audiencelab Service”).
5.3 The Platform contains additional services that the Customer can add to the Customer’s subscription for an additional cost per month (“Additional Services”). If the Customer chooses to add any of the Additional Services to the Customer’s subscription, the Supplier will provide the Additional Services to the Customer under this Contract and the monthly price stated on the Platform for the relevant service will be added to the Contract Price each month. The Additional Services are the services that are marked as being provided for an additional cost and, if the Customer chooses to add one of the Additional Services to the Customer’s subscription, the Supplier will confirm the new subscription details in an email to the Customer.
5.4 The Supplier may also provide additional consulting services to the Customer and the scope of the consulting services, and the pricing will be agreed in a separate Statement of Work that forms part of this Agreement. The Statement of Work will only become binding once signed by both Parties.
Together all of the above services (as applicable) are (“Contract Services”).
5.5 From time to time, the Customer may have access to other services on the Platform (“Other Services”). The Other Services are in a testing phase and provided on an “as is” and “as available” basis without any warranties of any kind. The Supplier reserves the right to amend or withdraw the Other Services at any time without any notice to the Customer.
5.6 The Supplier reserves the right to amend the Contract Services if required by any applicable law or regulation, or if the amendment will not materially affect the nature or quality of the Contract Services.
6. Number of available sub-accounts and campaigns
6.1 The Customer will have a main account on the Platform. If the Contract includes any sub-accounts on the Platform, the maximum number of sub-accounts the Customer is entitled to create is confirmed in the Order Summary or the Order Confirmation.
6.2 The number of available campaigns on the A/B Service is determined in line with the below options:
(i) If stated as “unlimited” in the Order Confirmation, the Customer can create unlimited number of campaigns on the A/B Service.
(ii) If stated as “X per month” in the Order Confirmation, the Customer is entitled to conduct an unlimited number of tests on the A/B Service, but the Customer is only entitled to see the results of X (the number stated in the Order Confirmation) test each month on the A/B Service. The monthly entitlement is not cumulative.
7. Price and VAT
7.1 The price for the Contract Services is as follows:
(i) The price for the Contract Services is the monthly or annual price confirmed in the Order Confirmation and it will be paid in advance.
(ii) In addition, for the Audiencelab Service, the monthly usage-based fee is XX% (stated in the Order Summary or the Order Confirmation) of the monthly Advertisement Spend (meaning the cumulative fees the Customer has paid or is liable to pay to advertisement networks during that month for any tests that have been set up on the Audiencelab Service) and this monthly fee is calculated and invoiced at the end of each month. If the Advertisement Spend is paid in a currency other than EUR, all of the amounts in the above table are converted into EUR with the prevailing reference rate of the Finnish Central Bank.
(iii) If the Customer has purchased any of the Additional Services, the applicable monthly prices will be added to the Contract Price from the date the Customer purchase the Additional Services.
Together (“Contract Price”).
7.2 The Contract Price is exclusive of value added tax (“VAT”). If the Supplier is required to charge VAT from the Customer, the Customer agrees to pay the applicable VAT at the same time the Customer pays the Contract Price. If the Supplier is not required to charge VAT from the Customer, the Customer is solely responsible for paying the applicable VAT.
7.3 The Contract Price and the applicable VAT are due on the date of the Order Confirmation. After that, the Contract Price and the applicable VAT are due on that same date of each and every month (for monthly subscriptions) or year (for annual subscriptions) during the Contract. If a given month or a year does not have that date, the Contract Price and the applicable VAT are due on the last day of that month.
7.4 The Customer will be solely liable for any third-party advertisement or other costs for running the advertisement campaigns on ad networks and these will be paid directly to the third parties.
8. How to pay the Contract Price and the applicable VAT
8.1 After the Customer has submitted the Order Summary, the Customer is required to provide a valid payment method. The Contract Price and the applicable VAT are paid in advance and the Customer agrees to maintain a valid payment method with sufficient funds for the duration of the Contract.
8.2 The Supplier will action the first payment on the date of the Order Confirmation and the Supplier will action subsequent payments monthly (for monthly subscriptions) or yearly (for annual subscriptions) in advance.
9. Duration and termination
9.1 If the Order Confirmation states that the Customer is entitled to a free trial period, the Customer is entitled to the free trial period stated in the Order Confirmation, provided that the Customer has not previously utilized a free trial period with the Supplier. During the free trial period, either Party can terminate the Contract immediately for no reason by notifying the other Party of this in writing.
9.2 After any free trial periods have expired, the Contract is in force until either Party terminates it in line with Clause 9.
9.3 If the Contract Length is stated as “XX months”, the Contract can only be terminated for no reason after XX (the number stated in the Order Confirmation) months have expired. After that, either Party can terminate the Contract by notifying the other Party of this in writing at least 30 days before the next payment of the Contract Price is due. The Contract will then terminate on the date the next payment of the Contract Price is due.
9.4 Either Party can terminate the Contract for cause if the other Party has materially breached its obligations under the Contract. The terminating Party must demand, in writing, that the breaching Party performs its obligations within 14 days of the date of the notice. If the breaching Party fails to do so, the terminating Party is entitled to terminate the Contract with immediate effect by issuing a written notice of this to the breaching Party.
9.5 If the Customer obtains and exercises the right to terminate this Agreement under the Data Act (European Regulation 2023/2854, as amended), the Customer will pay the Supplier, as early termination compensation, the fees the Customer would have paid to the Supplier for the remainder of the fixed term of this Agreement if this Agreement was not terminated.
10. The Supplier’s obligations
10.1 The Supplier will use its best commercially reasonable endeavours to ensure that the Platform and the Contract Services are accessible and functioning during the Contract.
10.2 The Supplier is entitled to offer the Contract Services and the Other Services, without any restrictions, to any legal or natural person the Supplier deems appropriate.
11. The Customer’s obligations
11.1 The Customer represents and warrants that the information the Customer provides to the Supplier is complete and accurate. The Customer agrees to inform the Supplier immediately if there are any changes to the information the Customer has provided to the Supplier.
11.2 The Customer agrees to provide the Supplier with any information and materials the Supplier may reasonably require in order to provide the Contract Services and/or the Other Services to the Customer.
11.3 The Customer agrees to pay the Contract Price and the applicable VAT on the due date. If the Customer has not paid the Contract Price or the applicable VAT on the due date, this will qualify as a material breach for the purposes of Clause 9.
11.4 The Customer is only entitled to use the Platform, the Contract Services and the Other Services for the Customer’s own benefit, but the Customer is entitled to create sub-accounts on the Platform for its parent and subsidiary companies solely for the purpose of reviewing results and supporting the Customer’s use of the Contract Services and the Other Services. The Customer remains liable for any acts or omissions of all of the sub-accounts created through the Customer’s account as if done (or omitted to be done) by the Customer.
11.5 The Customer will not provide the log-in details to the Customer’s account or any of the Customer’s sub-accounts on the Platform to any person who is not directly employed by the Customer, or its parent or subsidiary companies.
11.6 If the Customer uses a service or a function where information, content, materials and/or data is transferred from the Platform to third-party websites, applications, functions or platforms, the Customer is solely responsible for ensuring that the information, content, materials, and data have been accurately and correctly transferred to the third-party website, application, function, or platform. The Supplier is not liable for any incorrectly or inadequately transferred information, content, materials and/or data.
11.7 The Customer agrees to notify the Supplier immediately if there has been a security breach of the Customer’s account or any of its sub-accounts on the Platform.
11.8 The Customer will not, and will not allow any third party to:
(i) Alter, enhance or otherwise modify any source code on any of the Supplier’s websites;
(ii) Reverse engineer, disassemble, decompile, attempt to determine, or prepare copies or derivative works of any source code on any of the Supplier’s websites; or
(iii) Sell, lease, publicly display, distribute, offer, or cause or allow any source code from any of the Supplier’s websites to pass from the control of the Customer to a third party.
11.9 The Customer will not use the Platform, the Supplier SDK, the Contract Services or the Other Services to develop a competing service or product.
11.10 The Customer agrees to comply with the Supplier’s instructions on how to use the Platform, the Supplier SDK, the Contract Services and the Other Services. This includes the Acceptable Use Policy (https://geeklab.app/aup/) any instructions on the Platform, the Supplier SDK, the Contract Services and/or the Other Services.
11.11 The Customer is solely and fully liable for ensuring that the Customer’s use of the Contract Services, the Other Services and the Supplier SDK comply with all applicable laws and regulations, and terms of use, policies and similar requirements for the use of the applicable ad networks and application stores.
11.12 The Customer will not create any custom events on the Contract Services or the Other Services that include any information that could be used to identify the end user. The Customer will not identify or attempt to identify any of the end users behind the data provided by the Contract Services or the Other Services.
11.13 The Customer will uninstall the Supplier SDK after this Agreement expires or is terminated. The Customer agrees and acknowledges that, after this Agreement expires or is terminated, the Supplier is entitled to revoke the Customer’s access to the Supplier SDK and, if the Supplier SDK is still incorporated in the Customer’s Mobile App, revoking the Supplier SDK may causes issues in the functioning or the availability of the Customer’s Mobile App.
12. Intellectual property and proprietary rights
12.1 Except as stated in Clauses 12.2 to 12.7, any and all right, title and interest in and to the Supplier’s internet domains, servers, websites, source code, the Supplier SDK, the Platform, the Contract Services or the Other Services, any information or data produced by them, and any materials attached to them belong to the Supplier and/or its licensors.
12.2 The Customer will retain all right, title and interest in and to the Customer Mobile App (excluding the Supplier SDK), but the Customer represents and warrants that it has the necessary rights to allow the Supplier to provide the Contract Services and the Other Services in relation to the Customer Mobile App.
12.3 The Customer will retain all right, title and interest in and to the materials the Customer uploads to the Platform, the Contract Services and the Other Services (“Customer Materials”). However, the Customer represents and warrants that using, storing, copying or displaying the Customer Materials does not infringe the rights of any third party.
12.4 The Customer has a non-exclusive, non-transferable and non-sublicensable licence to use the Platform and the applicable Contract Services within the terms of the Contract for the duration of the Contract.
12.5 The Customer has a revocable, non-exclusive licence, non-transferable and non-sublicensable licence to use the Other Services within the terms of the Contract for the duration of the Contract. The Supplier may terminate this licence at any time, without any reason, and without any notice to the Customer.
12.6 The Customer has a perpetual, irrevocable, non-exclusive licence to use, store, copy, modify, publish, transfer, sell and/or otherwise commercially utilise the data the applicable Contract Services have produced exclusively to the Customer during the Contract (“Customer Data”). The Customer is able to download copies of the Customer Data during the Contract. However, the Supplier is under no obligation to provide any further copies of the Customer Data after the Contract has expired or been terminated.
12.7 The Supplier has a perpetual, irrevocable, fully-paid, royalty-free licence to use, store, copy, display and publish the Customer Materials for the sole purpose of providing the Platform, applicable Contract Services and the Other Services to the Customer.
12.8 The Supplier is entitled to compile, collect, use, store, copy, modify, publish, display, transfer, sell and/or otherwise commercially utilise anonymous and aggregated data based on the Customer Data or generated from the Customer’s use of the Platform, the Contract Services and/or the Other Services (“Aggregate Data”). The Supplier will ensure that the Customer, the Customer Data, the Customer Materials and the Customer Mobile App are not identifiable from the Aggregate Data. All right, title and interest in and to the Aggregate Data belong to the Supplier.
13. The Supplier’s limitation of liability
13.1 To the maximum extent permitted by law, neither Party will under any circumstances be liable for any indirect, consequential, exemplary or punitive damages or loss arising under or in connection with this Agreement.
13.2 To the maximum extent permitted by law, the Supplier will not be liable for any damages or losses arising in connection with advertisement spend on advertisement networks, the functioning or availability of the Customer Mobile App, the submission or publication of the Customer Mobile App on application stores, and/or the terms of use, policies or similar requirements for the use of any advertisement networks or application stores.
13.3 To the maximum extent permitted by law, the Parties’ contractual and non-contractual liability to the other Party arising under or in connection with this Agreement is limited to 200% of the total sum of fees the Customer has paid to the Supplier under the Contract.
13.4 The limitations of liability in Clauses 13.1 and 13.3 do not apply to the Customer’s breach of Clauses 11.8 and 11.9, and the limitation of liability in Clause 13.3 does not apply to the Customer’s failure to pay the Contract Price or any applicable VAT.
14. Confidentiality
14.1 Except as stated in Clause 14.2, confidential information means any commercially sensitive information either party discloses (“Disclosing Party”) to the other party (“Receiving Party”) that: (i) is clearly marked as confidential; or (ii) would, due to the nature of the information, be clearly considered as confidential by a reasonable businessperson.
14.2 Confidential information does not include the Aggregate Data, or information that:
(i) Is rightfully known to the Receiving Party without restriction on disclosure;
(ii) Is or becomes known to the general public through no act or omission on part of the Receiving Party;
(iii) Is disclosed to the Receiving Party without restriction on disclosure by a third party;
(iv) Is independently developed by the Receiving Party without use of, or reference to, any confidential information of the Disclosing Party; or
(v) The Parties agree in writing not to be confidential.
14.3 During the Contract and for a period of 5 years after the Contract has expired or been terminated, the Receiving Party shall hold the Disclosing Party’s confidential information in confidence and not make the Disclosing Party’s confidential information available to any third party, or use the Disclosing Party’s confidential information for any other purpose than the implementation of the Contract, except as stated in Clause 14.4.
14.4 The Receiving Party may disclose confidential information to a third party if:
(i) Such disclosure is required by law, regulation, or court order. If practicable and permitted by the applicable law, regulation, or court order, the Receiving Party shall give prompt notice of any such disclosure to the Disclosing Party to allow the Disclosing Party to intervene and request protective orders or other confidential treatment of its confidential information; or
(ii) The third party is the Receiving Party’s auditor, insurer, banker, financial consultant, lawyer or other professional, and is under a professional duty of confidentiality or bound by confidentiality obligations of at least equivalent effect to those set out in this Clause 14; or
(iii) The Disclosing Party agrees to this in writing.
14.5 Once the Contract has expired or been terminated, the Receiving Party shall promptly return or destroy all confidential information in the Receiving Party’s possession that the Receiving Party is not required to keep in order to comply with its legal obligations.
15. Variation
15.1 Except as expressly permitted by the Contract, no variation or amendment of the Contract shall be effective unless it is in writing and signed by the Parties.
16. Assignment, novation or transfer
16.1 Except as stated in Clauses 16.2 and 16.3, no assignment, novation or transfer of the Contract, whether in part or in full, shall be effective unless it is in writing and signed by the Parties.
16.2 The Supplier is entitled to assign, novate or transfer the Contract in full to an affiliate, acquirer or successor in connection with a change of control by notifying the Customer of this in writing at least thirty (30) days before the effective date of the assignment, novation or transfer.
16.3 Clause 16.1 does not prevent (i) the Customer from exercising its rights as stated in Clause 12.6, or (ii) the Supplier from exercising its rights as stated in Clause 12.8.
17. Entire agreement
17.1 Except as stated in Clauses 17.2 and 17.3, the Contract is the entire agreement between the Parties in relation to its subject matter and supersedes and extinguishes any prior agreements between them, whether written or oral.
17.2 If the Customer and the Supplier have an existing written agreement for the Supplier to provide services to the Customer, the Contract does not extinguish and supersede that existing written agreement and, instead, the Contract will be in addition to the existing written agreement and will be read in conjunction with the existing written agreement.
18. Waiver
18.1 No waiver of any rights and/or remedies arising under or in respect of the Contract will be effective unless the waiver is in writing and signed by the Party providing it.
18.2 Any expiration or termination of the Contract shall not affect any rights either Party may have accrued before or on the expiration or termination of the Contract.
19. Severance
19.1 Each Clause of the Contract operates separately. If any court or relevant authority decides that any Clause or sub-Clause of the Contract is unlawful or unenforceable, the remaining Clauses and sub-Clauses of the Contract will remain in full force and effect.
20. Third party rights
20.1 Nothing in the Contract, whether express or implied, will be construed to give, directly or indirectly, any legal or natural person other than the Parties to the Contract, any benefit, right, remedy or claim under or in respect of the Contract.
21. Dispute resolution, governing law and jurisdiction
21.1 Any dispute or claim shall be primarily resolved through negotiation and/or mediation.
21.2 If this is not possible, the dispute or claim shall be finally settled by arbitration in accordance with the Arbitration Rules of the Arbitration Institute of the Central Chamber of Commerce of Finland. The number of arbitrators shall be 1, the seat of arbitration shall be Helsinki, Finland, and the language of the arbitration shall be English.
21.3 The Contract and any dispute or claim arising out of, or in connection with it, its subject matter or formation (including non-contractual disputes or claims) shall be governed by and construed in accordance with the law of Finland.
21.4 If it is not legally possible to settle any dispute or claim by arbitration, each party irrevocably agrees that the Courts of Finland shall have exclusive jurisdiction to settle any dispute or claim arising out of, or in connection with the Contract, its subject matter or formation (including non-contractual disputes or claims).
22. Surviving clauses
22.1 Clauses 2, 11.8, 11.9, 12.6, 12.8, 13, 14, 18, 19, 20, and 21 shall survive any expiration or termination of the Contract.
